Ingird is a senior Business Management Executive, Programme Manager and Information Technology Consulting practitioner with 25 years broad experience in the application of technology in supporting business strategy and driving value in organizations. She has delivered many transformational performance management and business intelligence programmmes. With particular specialisation and provided thought leadership to clients in business value creation enabled by the systematic use of business intelligence technologies and business information, both tangible and intangible, and the delivery of business transformation programmes that realise those benefits. She has a passion for advising clients at executive and board level on strategies for Information Exploitation and Management and the development and implementation of strategic IT Plans and technology and business roadmaps, Information Strategies and Architectures, Measurements Frameworks, Data Warehousing and Business Intelligence architectures to solve critical business problems.

Questions asked

1.       Ingrid, please tell us about yourself and your role at IFFCO (general introduction)

2.       Some people may not be familiar with IFFCO and it’s portfolio of 22 brands. Can you tell us a bit about the company?

3.       How would you describe IFFCO’s journey in data & analytics?

4.       Your presentation at the Data & Analytics Leaders Forum UAE is about the C-level support you’ve received to drive the usage of data & analytics at IFFCO. How did that come about and what impetus has it added to the strategic initiative

5.       What are the key strategic/business objectives behind your work? What have you been mandated to achieve?

6.       What advice would you give to Middle Eastern companies who are at the start of their data & analytics journey?