Danielle Malone, PwC, Presentation at Chief Data & Analytics Officer Forum, Melbourne

1. 1. Championing Trust The growing need for a CDAO to build sustainable trust networks www.pwc.com.au
2. 2. The rising presence of the CDAO
3. 3. CDO CAO ‘New’ roles are taking shape in C-suite
4. 4. CAO CDO 5,119 14,732 1,298 3,477 Global 2013 Global 2016 Exponential growth rates
5. 5. Growth drivers: outside in Regulatory mandates Technology acceleration Digital expansion Changing consumer attitudes toward data
6. 6. Subsequent focus of role inside the business Data governance Data architecture and technology Data analytics
7. 7. The rising tide of expectation
8. 8. More than 50% CAO programs failed to meet ROI goals It is not always pleasant Source: HBR, 2016
9. 9. Learnings from the coalface Technology centric They were too technology centric, and did not hold enough knowledge to speak the same language as the SMEs across the business”. Appointments We needed to create a collaborative approach to data strategy. We didn’t have the right skills in house to drive dramatic cultural shifts. But bringing in an outsider took a long time to achieve the right type of collaboration. It’s taken five years to get to the right place!” “ “ What others say
10. 10. Learnings from the coalface Scepticism A CDO is in fashion, which will soon pass over. We are yet to see the returns we need from this area of our business”. “ Too slow We implemented a hub and spoke model. The problem was the hub were too focused on governance, it slowed things down for us. We needed to move forward without their input…”.“ What others say
11. Please see www.pwc.com/structure for further details. 127041694 Unlock Data Possibilities Read insights on the Australian market from: PwC's Global Data and Analytics Survey 2016: Big Decisions™ www.pwc.com.au/big decisions