The second edition of Corinium’s Chief Data & Analytics Officer, Mexico event took place on January 30-31, 2018 in Mexico City, and explored why now is the time, more than ever that organizations need to prioritize and invest in data and analytics.

As businesses expand their executive teams with new C-level titles and place data at the center of their strategic journey, the desire to change that data into a strategic asset is growing – enter the Chief Data and Analytics Officer.

It is predicted that within 5 years the Chief Data and Analytics Officer will be one of the most strategic roles within any organization. At CDAO, Mexico we brought together leading organizations and data and analytics thought leaders, to discuss the role of the CDAO, what difference they can make to your business and address challenges and solutions specific to this rapidly evolving landscape.